Contacts: Melissa Clyne
FranklinCovey Products Signs Four New Agreements to Expand Company’s High-end Design Offerings
BUILT, Freddy&Ma, Katharine Marinaro, and Toss Designs Join as Partners
SALT LAKE CITY — December 15, 2009 — FranklinCovey Products, the official consumer products licensee of the FranklinCovey Co. brand, today announced the signing of four distribution agreements that expand the style, practicality, fashion, and functionality of the organizing products available from the FranklinCovey Products website. These exciting, new design-oriented women’s totes, lunch totes, travel bags, and laptop sleeves are expected to continue the strong growth of FranklinCovey Products tote and laptop bags business launched in mid-2004 and now totaling over $30 million in retail sales.
Over the past several months, FranklinCovey Products has been forging new partnerships with best-in-class manufacturers who share FranklinCovey Products’ philosophy that an organizing system should reflect an individual’s personality, personal style, and unique approach to tackling goals.
Consumers can immediately purchase the following thoughtfully designed and well-crafted products at www.franklinplanner.com:
• Fun and functional neoprene lunch bags, market totes, computer sleeves and messenger bags from BUILT NY, a brand guided by an American industrial design tradition which holds that form is every bit as important as function, and that color is the glue that binds them.
• Custom-made, one-of-a-kind business cases, totes, diaper bags and laptop sleeves from New York-based Freddy&Ma. Every item in this line is truly unique since shoppers custom create their purchase, selecting from a wide range of designer fabrics, leather trims, and hardware.
• Ergonomically-savvy rolling travel/laptop cases with LA designer pizzazz from Katharine Marinaro’s “gogovoyage” line. Gogovoyage sprang from Katharine’s efforts to come up with stylish and roomy wheeled cases that prevent back and shoulder pain, and feature hidden trolley handles, padded laptop compartments, and luxurious leather. Three styles are now available from FranklinCovey Products.
• Super lightweight yet highly fashionably styled Toss Designs bags and accessories, created by a San Francisco-based team with years of design and retail buying experience. Toss totes, duffels and bags offer fresh patterns, unique color combinations, and functional shapes combined with smart features and thoughtful, rugged construction for an effortlessly chic and naturally put together appearance.
ABOUT FRANKLINCOVEY PRODUCTS, LLC. FranklinCovey Products, LLC is a global retailer and the exclusive worldwide licensee of the FranklinCovey™ brand owned by FranklinCovey Co. FranklinCovey Products helps individuals and organizations achieve greater productivity, effectiveness, and success. The Company’s products are sold throughout Europe, Asia, Australia, and the Middle East and in more 15,000 retail outlets across North America, including 53 FranklinCovey stores. Some of the Company’s best-known consumer products include the popular FranklinCovey planner, PlanPlus™ planning software, PlanPlus™ Online, as well as a line of binders, laptop bags, totes, and other productivity and organizational tools and accessories. www.franklinplanner.com.# # #